ILP

Open
Norra Riddarholmshamnen 1
111 28, Stockholm

info@ilpvfx.com
+46(0)812033365
Time at office
02:09:15 (CET)
Garvargatan 9
112 21, Stockholm
info@ilpvfx.com
+46(0)812033365
Mr Clean  –  Cleaner of your dreams

Mr Clean – Cleaner of your dreams

Last year we witnessed a transformation of the Mr Clean we all know and love when he suddenly put on the tough exterior as the bad ass biker in Cleaning Rebel. But who could have imagined what 2017 would bring...

In "Cleaner of your dreams", made for this year's Super Bowl, he is really getting his groove on! Dancing seductively whilst doing what he does best - cleaning!

Our team had lots of fun working on animating Mr. Clean's dance moves, taking his performance to a whole new level from what we have previously seen. The CG model of Mr. Clean was updated and re-sculpted to fit the role of the new, muscular and sexy Mr. Clean. Receiving client feedback about "making those buns juicier" gave us all a few good laughs!

What do you think, did we make those buns juicy enough?

Credits

Client
Proctor & Gamble / Mr Clean
Agency
Leo Burnett Toronto
Agency Producer
Tina Muratovic
Agency Creatives
Heather Chambers, Mike Cook, Mike Sheehan
Live Action Production Company
Partners Film Inc.
Live action Director
Martin Werner
Executive Producer AAO
Fritte Colliander
Animation Director AAO
Derek Picken / Niklas Rissler

ILP

VFX Company
Important Looking Pirates
VFX Producer
Manuela Cripps
VFX Supervisor
Bobo Skipper
CG Artists
Andreas Weidman, Erik Tylberg, Patrik Wedinger, Mats Torstensson, Daniel Midholt, Kristian Ström, Martin Eneroth Johansson, Björn Sjöberg, Simon Decombel, Niklas Nyqvist, Linus Lindblom, Biljana Temelkova.

M.O.TV/BroadcastHBO – WestworldAnimation, Creatures, Compositing, Environments, Character animationM.O.TV/BroadcastStarz – Black Sails Season 4Simulations, Water, Animation, Ships, Particles, SmokeM.O.Film, Making of (M.O.)Sony Pictures Entertainment – The ShallowsCharacter animation, Live action, Fluids, Particles, Animals, Shark, Compositing, Creatures, Feature film, Simulations, WaterCommercialMr Clean – Cleaner of your dreamsMr Clean, Compositing, Character animation, Againstallodds, AnimationFilmArcher's Mark – Notes On BlindnessCompositing, Water, SimulationsReelsShowreel 2016Animation, Character animation, Compositing, Cracking, Destruction, Earth, Environments, Feature film, Fluids, Liquids, Landscape, Kon-tiki, Particles, Matte Painting, Live action, Sci-Fi, Set extension, Ships, Simulations, Space, VfxTV/BroadcastSVT AB – BolibompaCreatures, Character animation, Fur, Environments, SVTCommercialDDB Stockholm – Samsung S6CommercialLotto – Lajv is lifeMatte Painting, Lotto, Set extension, Compositing, Live actionM.O.TV/Broadcast, Making of (M.O.)Syfy – Childhood's EndAnimation, Compositing, Earth, Environments, Live action, Making Ofs, Matte Painting, Sci-Fi, Making Ofs, Fluids, Syfy, Childhood's EndCommercialMr Clean – JingleCharacter animation, Againstallodds, Mr Clean, CompositingCommercialMr Clean – Cleaning RebelAgainstallodds, Character animation, Live action, Compositing, Mr CleanCommercialDiscovery Channel – Sharkweek 2016Shark, Discovery Channel, Fluids, Water, Simulations, AnimationM.O.CommercialCobblestone – Fisherman's FriendWater, Compositing, Environments, Fisherman's Friend, Particles, SimulationsM.O.Making of (M.O.)Cobblestone – Fisherman's Friend BreakdownFluids, Making Ofs, Water, Compositing, Matte PaintingCommercialMalibu – The Story of Summer YouLive action, Water, Fruits, FoodCommercialAgainst All Odds – Troekurovo Matte Painting, EnvironmentsCommercialGröna Lund – House of NightmaresB-reelCommercialLotto – MopedenLotto, Animation, Matte Painting, CompositingM.O.TV/Broadcast, Making of (M.O.)NBC – Constantine, Ep 107 BreakdownNBCM.O.Making of (M.O.), TV/BroadcastNBC – CrossbonesWater, Fluids, NBC, Particles, SimulationsM.O.TV/Broadcast, Making of (M.O.)NBC – Constantine, Ep. 109 BreakdownNBCCommercialInfinitum – SharkCreatures, Liquids, Live action, Particles, Shark, Simulations, WaterCommercialSwedish Armed Forces – Like Any Other JobCompositing, Particles, Houdini, Water, Live action, Simulations, Water, Liquids